The NOM-020-SCFI-1997 was created to protect consumers by ensuring they receive clear and truthful information about the materials used in the footwear and leather products they purchase. Its primary goal is to prevent deception regarding the composition of goods, allowing buyers to distinguish between genuine leather and synthetic imitations. This standard applies to all products within its scope that are sold as new within the Mexican market.

NOM-020-SCFI-1997 - Leather/Imitation Leather or Shoes Compliance Labeling

Products Covered by These Rules

This regulation monitors a wide variety of items made from leather, hide, or synthetic substitutes. Under the NOM-020-SCFI-1997 framework, the following items are included:

  • Footwear: All types of shoes, boots, and sandals, regardless of their intended use.
  • Leather Goods: Handbags, wallets, belts, and briefcases.
  • Clothing Accessories: Gloves, hats, and other garments made primarily of leather or leather-like materials.
  • Travel Gear: Suitcases and trunks featuring leather or imitation leather components.

Items Not Falling Under This Standard

Specific types of specialized equipment are exempt from NOM-020-SCFI-1997 because they are governed by other technical or safety-related norms:

  • Safety and Protective Footwear: Industrial boots with steel toes or electrical insulation (covered by STPS standards).
  • Orthopedic Devices: Footwear designed specifically for medical or corrective purposes.
  • Toy Footwear: Small-scale decorative shoes intended for dolls or toys.
  • Highly Specialized Sports Gear: Equipment like specialized climbing or skiing boots that require specific technical performance labels.

Information Required on the Label

To comply with the NOM-020-SCFI-1997, every product must display essential data so the consumer knows exactly what they are buying. The mandatory information includes:

  • Generic Material Identification: Clear labeling of the upper, lining, and sole materials.
  • Country of Origin: The location where the product was manufactured.
  • Brand Name: The commercial identification of the producer or importer.
  • Importer Data: For foreign goods, the name and address of the entity responsible for bringing the product into Mexico.

Material Description Guidelines

Precision is key under the NOM-020-SCFI-1997. Manufacturers must use standardized terms to describe the composition of the product:

  • Genuine Leather: Only items made from processed animal hides can use the term “leather” or “cuero.”
  • Synthetic or Imitation: Materials that mimic the look of leather but are chemically produced must be explicitly labeled as “synthetic” or “imitation leather.”
  • Textile Components: If parts of the shoe or bag are made of fabric, this must be stated clearly.
  • Sole Composition: The material of the sole (e.g., rubber, leather, or plastic) must be identified separately.

How the Label Must Be Presented

Visibility is a core requirement of the NOM-020-SCFI-1997. The regulation dictates how and where the information should appear:

  • Permanence: The label must be attached in a way that it remains on the product until it reaches the final consumer.
  • Placement: For footwear, the label is typically found on the tongue, the heel area, or the arch of the sole. For leather goods, it must be easily accessible to the buyer.
  • Visual Clarity: The information must be legible and not obscured by other decorative elements.

Language and Legibility Standards

To ensure total comprehension for the Mexican consumer, NOM-020-SCFI-1997 mandates specific linguistic rules:

  • Spanish Language: All required information must be presented in Spanish, even if it also appears in other languages.
  • Contrast and Font Size: The text must be large enough to read and printed in a color that contrasts clearly with the background.
  • Truth in Advertising: Any additional marketing claims on the label must not contradict the mandatory technical information.

Proving Compliance

Compliance with NOM-020-SCFI-1997 is evaluated through documentary and visual verification:

  • Verification Units (UVA): These accredited bodies inspect the labels on shipments or store shelves to confirm they meet the legal requirements.
  • Technical Files: Importers and manufacturers must maintain records proving that the material descriptions on the label are accurate.
  • Customs Verification: During the importation process, officials check that the labeling is present and correct before allowing the goods into the country.

Agencies in Charge of Oversight

The enforcement of NOM-020-SCFI-1997 ensures a fair market and consumer safety:

  • PROFECO: This agency conducts regular inspections at retail locations and can fine companies or seize products if the labels are misleading.
  • Tax and Customs Authorities: They act as the first line of defense at the borders, ensuring that every pair of shoes or leather bag meets the standard.
  • DGN (Dirección General de Normas): The entity responsible for maintaining and interpreting the rules of this labeling standard.
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We provide specialized consultancy services designed to ensure your products achieve full adherence to Mexico’s stringent labeling regulations.

Strategic Compliance Solutions

  • Regulatory Expertise: We provide precise interpretation of specific Normas Oficiales Mexicanas (NOMs) and coordinate directly with Accredited Verification Units (UVA) to validate your commercial and sanitary information.
  • Operational Efficiency: Our proactive approach mitigates the risk of customs delays, administrative fines, or product seizures. By ensuring “right-first-time” compliance, we significantly accelerate your time-to-market.

Do not allow evolving labeling standards to impede your international expansion. While you focus on scaling your operations and driving sales, our team manages the technicalities of Mexican regulatory alignment.

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